***Brand Management Summit by *RAKIZAR* in collaboration with UMT & FFAE***
**Inaugural Session:**
Recitation of Holy Quran
National Anthem
Summit Anchors:
Asim Mullick
Business Manager, Health Pharma
Nida Tahseen
Editorial Incharge, RAKIZAR (Pvt.) Ltd.
Introduction of FFAE by:
Mian Shoaib Akram
Director Operations, RAKIZAR (Pvt.) Ltd.
Introduction of RAKIZAR by:
Muhammad Javed Iqbal RAKIZAR
Founder, RAKIZAR (Pvt.) Ltd.
Inaugural Ceremony of www.rakizar.com & Opening Address by Chief Guest:
Dr. Hassan Sohaib Murad, Rector, UMT
**First Session:** Sponsored By: UMT
Session Anchor:
Faiq Ahmed
*Panel Discussion:*
Topic: Role of social media in branding & management
Moderator: Wasif Mazhar, Manager Learning & Dev, Ali Akbar Group
Panelists:
- Tosheeba Sarwar COO, imanagers
- Gouhar Peerzada, CEO, STEP
- Sharjeel Hassan, Brand Manager, Haleeb Foods
- Irfan Ashraf, Group Account Manager, Mystics (Advertising Agency)
- Mehwish Abdul Sattar, Founder and CEO, 3wOgle Group of Companies
*Presentation by:*
Asif Khan, CEO, SKAI Trainings, World Class Trainer, Key Note Speaker & Consultant
Topic: “Developing Brand “YOU”
*RAKIZAR Questions and Answers (followed by cash & gift prizes) – Round 1*
Reference: Engro, Nestle, Bank Alfalah Ltd., Pepsi, Servis
Hint: Explore websites of above brands to give answers of RAKIZAR questions.
**Second Session:** Sponsored By: FFAE
Session Anchor:
Muhammad Asid
Business Development Manager, RAKIZAR (Pvt.) Ltd.
*Panel Discussion:*
Topic: Global branding and leadership
Moderator: Basharatullah Malik , Professor Ucp
Panelists:
- Kashif Zorain, Brand Manager, Urbansole
- Maryam Rafiq, Brand/Comm. Manager, KSB Pumps Ltd.
- Awais Khan, Sales Manager, New Jubilee Insurance
- Ali Aziz, Sr. Corporate Communication Manager, Abacus
- Dr. Bilal Rafaqat, Group Manager –Corporate Sales, Pak Qatar Family Takaful
*Presentation by:*
Ayub Ghauri, Director Marketing, Netsol Technologies Ltd.
Topic: “Brands- Must we pay the premium?"
RAKIZAR Questions and Answers (Followed by cash & gift prizes) - Round 2
Reference: Wateen, BATA, Tetra, Coke, Unilever
Hint: Explore websites of above brands to give answers of RAKIZAR questions.
**Third Session:** Sponsored By: 3Wogle
Session Anchor:
Faiq Ahmed
*Panel Discussion:*
Topic: Methods for effective branding and self management
Moderator: Wasif Mazhar, Manager Training & Dev, Ali Akbar Group
Panelists:
- Ayesha Munir Butt, CEO, Ideal Attire
- Zeshan Ali, Managing Director, Bion
- Najia Qamar, Marketing Manager, WorldCall Ltd.
- Ahmed Fuad, Corporate Training Specialist, Mobilink (Columnist of Express Tribune)
- Adnan Ibrahim, Manager Central I Customer Operations, Ufone
*Presentation by:*
Ahmed Qureshi, CEO, Training Forum & Friends Printing Press
Topic: Team management, a gateway for high standard branding
*Closing Address by Guest of Honor:*
Ibrahim Qureshi, CEO, Raffle Systems
Mian Ahmed Sethi, CEO, Nizami Wires
*Souvenir Distribution*
*Special Guest:*
Khalid Shareef, CEO, Mavra Book & Poet
“Bichra kuch is ada say ke rut hi badal gaee
Ik shakhs saray shehar ko wairan kar gaya”
Tea, Group Photo & Networking Special Thanks to: UMT
Event Details:
Venue : University of Management and Technology(UMT), Lahore
Date : July 28, 2011
Time : 3pm -7pm
Contact Info:
Wahab Yunus
0321 425 7232
wahab.yunus4@gmail.com
&
Mian Shoaib Akram
Cell: +92 322 841 4353
+92 300 853 6326
Email: shoaib@rakizar.com
